Hellman on Wheels
"Well, here we are on the road." Monte Hellman's 1971 cult classic Two-Lane Blacktop is one of the least understood road movies of all time. Universal picked up this tale of a cross country race between the drivers of a '55 Chevy (singer James Taylor and Beach Boys' drummer Dennis Wilson) and the middle-aged owner of a 1970 Pontiac GTO (Warren Oates) as a package deal when an indie distributor backed out. Instead of another youth hit on the order of Easy Rider (1969), the studio got a deliberately paced meditation on American insecurity born of a society devoid of absolute values. Universal clearly had no idea how to sell the picture (which they promoted as if it were a crime film) and soon pulled their support. Two-Lane Blacktop was sold down the river to the hinterlands of drive-in, grindhouse and repertory screenings, where it developed a surprisingly strong cult following.
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I remember when Esquire Magazine gave this film the cover story treatment before it was released (and included Rudy Wurlitzer's screenplay in its entirety), predicting it was going to have the impact of an "Easy Rider" on younger audiences. Then, a few issues later, after it had been out and flopped, they highlighted it in their annual Dubious Achievement awards as one of their own. So even in its own day, it failed to find any critical support (except from maybe The Village Voice) and audiences who came to see James Taylor and Dennis Wilson were disappointed that they didn't even sing or play music for christsakes! But the film was a great introduction to Warren Oates for moviegoers who hadn't noticed him before and it is probably his greatest role. It's taken a long time for this film to find its audience and people are still discovering it. At the time, though, it was equivalent to seeing an art film at the drive-in and what's wrong with that?